Fiesta SA: The Battle of Flowers Parade...Where Fiesta Began
    The Battle of Flowers® Association
Tickets Cost: Bleacher seats from $12 to $20 through the Battle of Flowers Association. Street chair information phone numbers through the Fiesta Commission, 210-225-5191. Starting March 30th, tickets will be available at The Fiesta® Store, 2611 Broadway.
Location: Parade route. Broadway @ Josephine through downtown San Antonio to Martin @ Santa Rosa
URL link:
Times: 11:30 am
Phone: 210-822-2929
Event Date: Friday, April 27, 2012

Event Summary:
Spectacular, flower-covered floats feature local civic and military groups, businesses, local high schools and Fiesta royalty. Giant helium balloons, beautifully-decorated, horse-drawn carriages and antique cars, along with uniformed cavalcades thrill spectators. Interspersed throughout the Parade are military, college, and high school bands.

Full Description:
The first Battle of Flowers® Parade took place in 1891 to honor the heroes of the Alamo and to commemorate the Battle of San Jacinto, April 21, 1836, where Texas won its independence from Mexico. Despite rain that postponed the first parade for four days, a group of determined San Antonio women made the colorful “Flower Battle” a success. The parade has entertained our city every year since, except during World Wars I and II. It is now recognized as the founding event of Fiesta® San Antonio.

The Battle of Flowers Parade is the oldest event and largest parade of Fiesta® San Antonio attracting crowds of more than 350,000. It is the only parade in the United States produced entirely by women, all of whom are volunteers. Remembering the heroes of the Alamo has remained the focus of the parade, and participants are asked to bring a floral tribute to be placed on the lawn in front of the Alamo. The theme of this year’s Parade is The Battle of Flowers...Where Fiesta Began.

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